Long Road Distillers

GRAND RAPIDS, Mich (WOOD) – Now that November is well underway, it’s the perfect time to introduce a new libation that can warm you up from the inside out. Kyle Van Strien and Jon O’Connor from Long Road Distillers joined eightWest with some samples of their latest offerings. They will be releasing their new Long Road bourbon whiskey Tuesday, November 8, including a big release party from 4 p.m. until midnight. Come grab a seat at the bar to enjoy half off whiskey cocktails during the party. Check out the video to see more details about this tasty release party.

Single barrel releases will be put out in some retail locations throughout the state at Meijer, Art of the Table, the Side Bar, Rishi’s Intenational Beverage.

Original post on WOOD TV 8 Website here.

Long Road Distillers

GRAND RAPIDS, Mich. (WOOD) A new staple on Grand Rapids’ west side is Long Road Distillers. The distillery is celebrating its first anniversary with a celebration to thank the community for its support.

The Long Road Distillers First Anniversary Celebration is Saturday, May 21 from noon to midnight. There will be free tours of the distillery, live DJ and music, and the release of Long Road Distillers Single Barrel Wheat Whiskey. There is no cover, but you are encouraged to reserve your space with a free ticket.

There will be a live music show in the Rickhouse at 8 p.m. Tickets for that are $10 in advance or $15 at the door.

Long Road Distillers
537 Leonard Street NW
Grand Rapids

GRAND RAPIDS, Mich. (WOOD) If you are looking to mix it up a little this Valentine’s day, why not turn to a mixologist for a little help? Long Road Distillers is perfecting the art of the craft cocktail with some special events for Valentine’s Day weekend.

Long Road Distillers prides itself by using local ingredients and making every drink by hand. They also offer classes to teach the art of making cocktails.

On Valentine’s Day weekend, you can find Long Road Distillers at the Downtown Market Grand Rapids on Saturday for Valent-ICE. They will also have some special cocktails at their Leonard Street location, along with live music on Saturday from local musician Alexander Lynch.

Long Road Distillers
537 Leonard St. NW
Grand Rapids

Monday – Thursday, 4 p.m. – midnight
Friday & Saturday, noon – midnight
Sunday, noon – 9 p.m.

Long Road Distillers

GRAND RAPIDS, Mich (WOOD) – Grand Rapids first every distillery, Long Road Distillers, visited in studio to mix up a few cocktails with unexpected combinations, like pink peppercorns and lemon! Longtime friends Kyle Van Strien and Jon O’Connor are self proclaimed “neighborhood boys” who love West Michigan and have done a lot of work in the community. They always wanted to start a business and decided it was time for Grand Rapids to have a distillery. What makes Long Road special? Everything they serve has been hand crafted by them for you! Fresh squeezed juice, small batch ginger beers, everything made by starting with the raw ingredient. All the grains they use for the liquors are sourced within 30 miles of Grand Rapids, it doesn’t get much more local than that!

Besides tasty liquors, Long Road has awesome food! Kyle and Jon explain that, “You’ll come for the drinks and stay for the food. But the food will keep you coming back!” The menu is small and concise, but filled with yummy and unique dishes with local ingredients. Everything from munchies like deviled eggs and shrimp cocktail to heavier plates like kielbasa and large salads. They whip up a few menu favorites for Rachael and show off a very cool gift idea. Their “bathtub gin kit” is a great cocktail box with a Prohibition theme. It includes a botanical kit to infuse the Long Road vodka, instructions, and everything you need to mix up your own Prohibition vodka. All proceeds go to the Grand Rapids Public Musesum. Find out everything about Long Road Distillers by clicking here!

Looking for New Year’s Eve plans? Celebrate the New Year in The Rickhouse at Long Road Distillers!

Cocktails, food, music and a one-of-a-kind ball drop are all included with your $25 ticket!

Join Long Road for :

  • A Sparkling Cocktail Toast at midnight
  • A Slider Bar with all the fixins
  • LRD Drunkin’ Truffle Dessert
  • Music to get you moving on the record player, spun by local talents Return of Sparkle Motion (Eric Schmieder, Jeff Finan, and Jason Richardson)
  • A VERY special, Long Road edition, ball drop from 3 stories up in the distillery atrium!

And, before you head upstairs at 10 p.m., join them downstairs for Shrimp Cocktails (4/$10) with a house Cocktail Sauce made with our horseradish infused vodka, and vynil tunes spun by Dan Climie and Benjamin Davey!

Full story here.

Long Road Distillers

GRAND RAPIDS, Mich. (WOOD) — The first ever Cocktail Week in Grand Rapids begins on Wednesday.

Experience GR said 29 area restaurants are participating in Cocktail Week GR and serving up signature Michigan-made cocktails.

Participating local restaurants will offer two Michigan cocktails and a shared-plate appetizer for $25 or less, as well as menu items paired with Michigan-distilled spirits.

Cocktail Week runs from Nov. 11-22.

Cocktail Week GR is similar to Restaurant Week, however it’s centered around the drinks. It also coincides with with the annual Wine, Beer and Food Festival at the DeVos Place Convention Center happening Nov. 19-22.

24 Hour News 8’s Tom HIllen spoke with the owner and the general manager of Long Road Distillery in Grand Rapids — one of the businesses participating in Cocktail Week.

Long Road Distillers

The West Side of Grand Rapids is undergoing a transformation.

For a long time, the saying among West Siders has been “The West Side is the best side,” and now it seems others outside the area are taking notice.

“I’m really, really excited about all the new things that are happening; the new developments that are going on, this is just wonderful,” said Nola Steketee, the executive director of the West Grand Neighborhood Organization.

Thursday, the Grand Rapids Planning Commission approved plans for the latest development: A new brewery along Alpine Avenue called Grey Line Brewing Co.

Steketee said the area from Bridge Street to Leonard Street used to get only three or four businesses per year looking to move into the area. Now, she says, they get three to four per month.

The transformation has been years in the making.

“There was a tad bit of hesitation at first,” Steketee said. “But everybody realizes that we have to shake it off and go to the next level, and the next level would be all the new things that are happening. We have to give this all to the youth; we have to give this all to the next generation that is coming though.”

One of the new businesses is Long Road Distillers, which is going in along Leonard Street.

“For us, it’s really exciting to invest money and our heart and soul into this neighborhood now,” Kyle Van Strien, co-owner of Long Road Distillers, said.

Van Strien and his co-owner have lived on the West Side for the past decade. He said he couldn’t imagine opening the distillery anywhere else.

“Part of it is a lot of investment from outside groups or new business in the neighborhood. Places like Rockford Construction and the Mitten Brewing Company — they are great additions to the west side. But it’s also these business that have been here decades, a hundred years,” he said.

Long Road Distillers is joined by a host of other new businesses: The Mitten Brewing Company across the street opened a few years back; Two Scotts Barbecue hopes to open later this month; over on Bridge Street the fences are up where ground will soon be broken on New Holland Brewing Company; down the road, the old Little Mexico building is being transformed into Harmony Hall; and not too far away on Alpine is the latest project to get approval, Grey Line Brewing.

“This little corner here has seen a ton of investment over the past two years and I think it’s only going to continue,” Van Strein said. “You’ve seen a ton of stuff on Bridge Street, Fulton and coming up Seward and I think really it’s going to continue in all of our business district on the west side.”

The West side is an area steeped in tradition; but also an area Van Strien sees as growing in diversity. Just one of the reasons so many are setting up shop.

“You go into the Mitten on any given weeknight and you don’t feel like you necessarily walked into a pretentious craft brewery. It’s like anybody walked in. It’s not white collar, it’s not blue collar. It’s everybody together enjoying a beer together,” he said. “That’s what we really enjoy about the West Side. Everybody is welcome. You come as you are. You just show up. You are who you are.”

WOOD TV 8 – Full Story

Tom Hillen, March 13, 2015

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